Artificial flavor. Calcium supplement plus Vitamins D and K. Active nutrition for women by women. VIACTIV helps women bridge the nutrition gap. VIACTIV Soft Calcium Chews taste like a treat. Neither a pill nor a tablet, two delicious chews provide 1000 mg of calcium, 100% of the Daily Value in soft, smooth orange cream flavor. At only 20 calories, each chew is also an excellent source of Vitamins D and K. A sweet and simple way to get the calcium you need. Why Calcium? Osteoporosis affects menopausal women, middle-aged and older persons. Preventing osteoporosis should start earlier in your life. Regular exercise and a healthy diet with enough calcium helps build and maintain good bone health and may reduce the risk of osteoporosis later in life. Adequate calcium intake is important, but daily intakes above about 2000 mg are not likely to provide additional benefit. Why Vitamins D and K? Vitamin D enhances calcium absorption and Vitamin K aids in its utilization.